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January 10, 2006

Google acquires Reqwireless: "The article below has some thoughts about why they were bought out, but I think it has to do with creating a small app that allows Google to serve ads"

Yep. I've heard (through t'grapevine - no NDAs broken on this blog!) that Google are interested in combining AdSense and mobile. Hey - it makes sense: classifieds and mobile are a good fit, just like puzzles and mobile: small chunks of targeted content, familiar in nature, time-sensitive, and high-value (to the right person at the right time).

Comments

hmm, ads on mobile. it's just gotta be done right. the google local mobile could do it right. but, how could it be done right on the xhtml version of gmail?

been bashing my head against this for months.

The acquisition of ReqWireless might serve another purpose: getting a team of experimented people (for GoogleLocal for instance). What make me thinks this is that GoogleLocal contains a very nice small browser (for the "help" item for instance) and this may come from ReWireless?

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