It seems a bit redundant for me to comment on this month-old post from Carlo about MVNOs: "Mobile operators don't seem to like segmentation much, beyond perhaps positioning their prepaid and contract offerings at different age groups. But it's a viable strategy, and one they don't necessarily have to leave to outside MV"

The John Strand talk I went to last Wednesday has definitely made an impression on me: the idea that no-frills MVNOs are spreading across Europe and eating into the territories of incumbent operators is exhilirating: simultaneously scary (a shake-up like that could change the landscape of our industry more than a little) and exciting: disruption always throws up a load of new opportunities.